Yahoo! and Microsoft Search Alliance introduced to clients
Yahoo! and Microsoft today contacted all of their search marketing clients, informing them that the Yahoo! & Microsoft Search Alliance has received regulatory clearance from regulators in the United States and the European Union. Further, the messages laid out the road map as far as advertising clients are concerned. The plan is to combine the Yahoo! and Microsoft search advertising business under Microsoft’s adCenter in 2010 before the holiday season for the US market.
Interestingly, the Yahoo email mentions that this might be delayed until early 2011, “if we determine this will be more effective.” The Microsoft email doesn’t mention that part, maybe because Microsoft’s engineers have more confidence in their abilities than Yahoo!’s.
The Yahoo! & Microsoft Search Alliance will come to clients and partners outside the US in early 2011 (provided it all goes well).
For more information about the Yahoo! & Microsoft Search Alliance click here.
If you are interested in utilizing this new advertising platform or have any questions feel free to contact the AdVolt Legal team for a consultation. We will get your law firm in front of clients on Yahoo! and Bing today.
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AdVolt Legal offers its clients several years of both online advertising and legal industry experience. The legal marketing company was founded by Fabian Ahmadi and Crystal Perkins who respectively spent several years working in the legal and online advertising (SEO, SEM) industries. The two decided to merge their passion and talents to build a company devoted to providing online legal marketing solutions for small and medium size law firms. Our name, AdVolt Legal, epitomizes an important goal of our legal marketing company: to create powerful ads for the legal market. AdVolt Legal understands that operating a successful legal practice requires great legal skills as well as business skills. As such, we are committed to providing you with premium online legal marketing solutions, including SEO and PPC advertising, to help you grow your practice. 
